> Motorola held a special appeal for Mr. Yang. It was the brand of the first cellphone he bought in the mid-1990s. I wonder if Yang's decision to stick with th

> Motorola held a special appeal for Mr. Yang. It was the brand of the first cellphone he bought in the mid-1990s. I wonder if Yang's decision to stick with the Motorola brand doomed the entire effort. Once a brand loses its market cachet (for whatever reason), it's very difficult to restore it. Steve Jobs managed to revive the Apple brand, but apparently Yang is no Steve Jobs.