So the bots are driving billions in trackable revenue for companies then? Branding advertisers aside (which search isn't always great for), direct response adve

So the bots are driving billions in trackable revenue for companies then? Branding advertisers aside (which search isn't always great for), direct response advertisers don't often care about some of these metrics between spend and sale other than directionally. Sure you might have attribution questions, but a bot likely won't spend like a person would.