"looking at all the things Google has in its archives that we could put on a tablet to make it a great experience." Why bother with a clear, elegant, coh

"looking at all the things Google has in its archives that we could put on a tablet to make it a great experience." Why bother with a clear, elegant, cohesive design when we can create a device from the grab-bag school of engineering! I know I may sound glib, but these doesn't seem to be any real thought or reason behind this, just more me-too-ism