3 ms·
In a downturn: 1. advertising dries up completely. 2. people tend to curb risky financial moves, such as early stage capital 3. businesses will cut back on alm
by david927 19y ago
In a downturn:
1. advertising dries up completely.
2. people tend to curb risky financial moves, such as early stage capital
3. businesses will cut back on almost all new development
The big question isn't, "Will it get bad?" but "Just how bad will it get?"
- wehriam 19y agoLook at this graph of television ad spending over the last 30 years - http://www.nextcenturymedia.com/images/Image3.gif http://www.nextcenturymedia.com/images/Image3.gif - (the associated article - http://www.nextcenturymedia.com/library/dougross-article-b.htm http://www.nextcenturymedia.com/library/dougross-article-b.h... - is less pertinent.) While there is a noticeable lack of growth during recessions, it's anything but dried up completely. Jeff Bussgang does a nice job of explaining why VC funds are more attractive to investors during a downturn - http://bostonvcblog.typepad.com/vc/2008/01/whos-afraid-of.html http://bostonvcblog.typepad.com/vc/2008/01/whos-afraid-of.ht... The sky is not falling.