Maybe I'm wrong, these are just my observations: 1. Millennials prefer text to voice. My millennial friends don't answer phone calls, but promptly reply to tex

Maybe I'm wrong, these are just my observations: 1. Millennials prefer text to voice. My millennial friends don't answer phone calls, but promptly reply to texts 2. Voice is an older generation mainstay. But their affinity to social networks is low. In my estimate, the target audience is rather small in ℅. However, since the planet has 2B smartphone users, there might be a play.