I can see both sides to the issue. As a consumer, I loathe any company that makes it difficult to cancel. As the owner of a business management platform, we'v

I can see both sides to the issue. As a consumer, I loathe any company that makes it difficult to cancel. As the owner of a business management platform, we've found that more than half of our cancellations are due to lack of knowledge. The product is fairly complex and has hundreds (possibly 1,000) settings that cover just about any customization a business in our niche could want. People don't want to learn or read documentation, so we offer one on one video calls with our team to support configuration. The cancellations come when they forget about the (free) one on one time and get frustrated with all the configuration. The way we handle cancellations is to follow the "don't be a dick" policy. When a customer requests cancellation (a single email to their acct manager) we remind them about all the resources they still have available and offer to chat with them to see if there's a workable solution for them. If we don't hear back within 1 day, we process the cancellation and refund.