4 ms·
>> My main issue with ad networks is that they simply aren't technically competent enough to run an internet facing business. As someone who works in Ad tech,
by wheaties 10y ago
>> My main issue with ad networks is that they simply aren't technically competent enough to run an internet facing business.
As someone who works in Ad tech, let me be the first to say that there are a few A-players and a ton of C-players. The problem is, the C-players are so crappy that everyone associates all of ad tech with them. A good analogy is the difference between Black Hat and White Hat SEO. Most of the C-players right now don't have any incentive to invest in the tech so they can be where my employer currently is on that spectrum.
Clarification: I don't speak for my employer.
- pavel_lishin 10y agoThey're the ones who've shit in the well your employer is trying to get the rest of us to drink from.
- a3n 10y ago> there are a few A-players and a ton of C-players. So I am certain to suffer from C-players, and my browser may never encounter an A-player. If there were a way for me to a) believe that ad network X is non-malicious A-player, b) for me on my side of the browser to set and forget whitelisting that A-player, c) to know that the A-player hasn't been acquired by a malicious C-player, and d) that a publisher was only using non-malicious A-players, THEN I would enable (some) ads. But it's too much work on my side. A-players need to be talking to publishers and C-players, and driving the C-players OUT. Until then, I block indiscriminately. I'm not against ads, I'm against unnecessary risk.
- rhizome 10y agoWhich class is Zedo in?