3 ms·
From a marketing standpoint, this is very interesting. The same thing is/was happening in gaming. Games that effectively target females (i.e. nintendogs) do s
by misterbwong 19y ago
From a marketing standpoint, this is very interesting. The same thing is/was happening in gaming. Games that effectively target females (i.e. nintendogs) do surprisingly well.
- robg 19y agoWhat does it say that about 5% of the folks building the products, at least here, are women?
- brlewis 19y agoIt says 95% of us have to make sure we seek out and pay attention to user feedback from females. For a long time my wife wouldn't use ourdoings.com because it's always easier to just get me to put our photos up. But now that we have a wifi photo frame, she's become active so she can tweak which photos go to the frame and which don't. I have other female users, but this is the best feedback loop I've got.
- jcromartie 19y agoThat hasn't stopped the lingerie industry, has it? I don't think we'll ever see a swing towards more women implementing games. We have, however, seen lots of women making it in game design recently.
- LogicHoleFlaw 19y agoI think it says that there is a large, underserved market waiting to be tapped.
- tim2 19y agoI don't think you intended for that comment to make me laugh so hard, but good job either way.