"if privacy advocates seek to have any real effect on user behavior, they need to stop pontificating and learn to craft a successful meme." Generalizes to: "If

"if privacy advocates seek to have any real effect on user behavior, they need to stop pontificating and learn to craft a successful meme." Generalizes to: "If you want to get your message out, learn to craft a successful meme." That's a skill that is missing from lots of groups, not just privacy advocates.