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So, you want MORE middlemen between you as an advertiser/buyer and the publishers? How does that improve the awfulness?
by rjbwork 10y ago
So, you want MORE middlemen between you as an advertiser/buyer and the publishers? How does that improve the awfulness?
- bcoates 10y agoNo I'm just bad at reading. the other way around, current state bad. I don't think you need to disintermediate entirely but you need everyone in the actual chain to have a real business relationship with each other where you have a responsibility to and vouch for the other parties you deal with. That's how non-broken industries function. Outbrain/taboola style indiscriminate dealing doesn't add any value.