My first impression was that this concept is the iPad of web development. The graphical development approach adds abstraction, which means it could potentially

My first impression was that this concept is the iPad of web development. The graphical development approach adds abstraction, which means it could potentially become popular with those with little technical knowledge but just want to (quickly) launch a website/web app (similar to the way that some people who use the iPad just want to type, use internet radio, TV shows etc. without having to mess about on a computer). HN is definitely NOT your target segment. At least it's drawing a strong reaction, which is good. Far better than a collective 'so what'. Remember the iPod was criticised too when it was first released, and I seem to recall that did ok in the market.