I think the target audience will be put off by: o no information whatsoever about who is behind the site. o no way to evaluate what it would be like to

I think the target audience will be put off by: o no information whatsoever about who is behind the site. o no way to evaluate what it would be like to use, just an option to enter a credit card. o "early beta" o no success stories or references from at least a few people who have used it to build an application.