Screwing other people is possible when you are at (or near) the top of the pile. When you're at the bottom, it just gets you killed. If you screw your 100th cu

Screwing other people is possible when you are at (or near) the top of the pile. When you're at the bottom, it just gets you killed. If you screw your 100th customer, you have 99 customers who are pretty likely to write it off. If you screw your first customer, it's a warning to others.