It can be, that doesn't make it popular in general. Duck Dynasty has zero viewers in my living room, does that make it an unpopular show? Having a small number

It can be, that doesn't make it popular in general. Duck Dynasty has zero viewers in my living room, does that make it an unpopular show? Having a small number of absolute fans in isolated clumps does not make something popular unless you specifically scope the definition to make it appear so.