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I'm in a similar position. We should create a group for the subset of solo founders who are inclined toward product and not sales. It is a tough position to b
by superplussed 10y ago
I'm in a similar position. We should create a group for the subset of solo founders who are inclined toward product and not sales. It is a tough position to be in for sure (though I imagine the inverse has its own problems).
- jakobegger 10y agoI'm a solo founder (of a slow growing 'lifestyle' business, not a fast growing startup) who is inclined towards product. The trick is to build a product that requires minimal sales effort. My app costs 40€, and is geared towards individual users. You don't need a sales team to sell a 40€ app -- just a few emails to announce your product on the right mailing list, and a few cold emails to key influencers. And a lot of patience, because unless you are very lucky, noone will buy version 1.0.
- superplussed 10y agoGood advice Jakob, thanks. Yeah my app is essentially a video language learning application, think very broadly of it as Youtube crossed with Duolingo. So it definitely isn't the kind of app that requires a traditional sales team. It's going to be all about influencers and language learning forums in the early days and building from there.