3 ms·
I'm still waiting for "growth hacking" to become synonymous with dark-patterns. When I encounter growth-hackers the majority of the time I feel like I've just
by stevekemp 10y ago
I'm still waiting for "growth hacking" to become synonymous with dark-patterns.
When I encounter growth-hackers the majority of the time I feel like I've just been spammed, or tricked somehow.
"Growth Hacking" is the new "SEO".
- jackgolding 10y agoI absolutely agree, we have two key examples I think. LinkedIn, the masters of dark patterns and short sighted, metric driven optimizations over UX and Uber who do a massive amount of deceptive activity such as http://www.vox.com/2014/8/27/6074919/the-uber-recruitment-scandal-isnt-scandalous http://www.vox.com/2014/8/27/6074919/the-uber-recruitment-sc... (the author paints this is a good thing but I have to question his motives.)