By lately do you mean 7 years? Clickbait has been their entire business model from pretty much day 1. To their credit, BI's clickbait headline writing skills a

By lately do you mean 7 years? Clickbait has been their entire business model from pretty much day 1. To their credit, BI's clickbait headline writing skills are stronger and their thesaurus of adverbs thicker than many competitor sites. Plus you'll never guess this one amazing thing BI does that skyrocketed them to among the best in the industry at headlines...