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They've really de-emphasized this story over the last two years, though. You used to hear that they were a "logistics company," but they sure haven't been bang
by aetherson 10y ago
They've really de-emphasized this story over the last two years, though. You used to hear that they were a "logistics company," but they sure haven't been banging that drum, lately.
Perhaps because it was always ludicrous. Uber's underlying technology is not complicated, it's not hard to build an app that connects buyers to drivers -- they have no durable competitive advantage there. They do have large network of drivers that they could potentially tap into, but those drivers are driving smallish sedans, not delivery trucks. They aren't necessarily super keen on double parking, getting out, and doing deliveries. They are probably 1/10th as efficient as a traditional UPS or Fedex driver in terms of cost per package delivered. Now, could that excess capacity still soak up a little additional money? Sure. If Uber needed to bump up their profit margins by 1-2%, there might be a viable play in adding package delivery. But increasing their profit margins by 20-80%? Hahaha no.
If Amazon ever really needs to have a distributed driver network, they'll clone the Uber app and set the whole thing up themselves, not work to prop up Uber's absurd market cap by overpaying for delivery. I know that Amazon has looked into this -- I think they've just decided that there's no money there. If there's no money in this for Amazon, why would we imagine there is money in this for anyone else?
- beastcoast 10y agoThey already have: https://flex.amazon.com https://flex.amazon.com