I had the idea for the feature that would eventually turn into Unwaffle [1] back in July. It was initially just going to be an internal tool to track trial use

I had the idea for the feature that would eventually turn into Unwaffle [1] back in July. It was initially just going to be an internal tool to track trial user actions for S3stat so that I could detect trends to predict who would convert on their own and who would need intervention. But it quickly became apparent how useful it would be as a product, so I built it that way from day one, with its own domain and API for collecting data. The idea was to build the pieces I needed to do my thing, and if it didn't work amazingly well, to shoot it in the head and move on. So: - Idea in July - Prototype in August - Decided to move forward in September - Public site live in September - Fully functional by around October - Some minor promotion in November - Just went live with real customers in December No paying users yet (and no means of processing payment). With luck, and assuming the first round of trials go smoothly, it should get a proper "Launch" in January. Naturally, feedback is always welcome. [1] https://unwaffle.com https://unwaffle.com