I don't get it. It's a shift of technology from one platform to the next. Content, such as ads, is going to be the same. So one gee-whiz thing to the next is

I don't get it. It's a shift of technology from one platform to the next. Content, such as ads, is going to be the same. So one gee-whiz thing to the next is just going to result in the next generation gee-whiz ad-blocker.