... plus, if you actually set up the rating process the right way, things would probably look even better. A lot of these studies set up strawman investigation

... plus, if you actually set up the rating process the right way, things would probably look even better. A lot of these studies set up strawman investigations of the process, and then use the results to claim that that people can't discriminate meaningfully between wines, which is a huge leap and an unwarranted conclusion.