All the taxi apps are incentivizing signups by subsidizing their pay rates. Everyone is essentially taking losses to grow market share. Drivers will signup for

All the taxi apps are incentivizing signups by subsidizing their pay rates. Everyone is essentially taking losses to grow market share. Drivers will signup for whoever can make them money, so there isn't as much friction as suggested. They earn their livelihoods from driving, so a couple day sign up process is well worth it.