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> If you can get a 100 real users then $2000 is way, way too cheap For some services I've delivered people at $0.70. Other at $1,000+. Both are profitable for
by Gustomaximus 10y ago
> If you can get a 100 real users then $2000 is way, way too cheap
For some services I've delivered people at $0.70. Other at $1,000+. Both are profitable for supplier and the company. Price has no meaning until you understand eCPA, per user revenue, margin and scale.
> If you have figured out how to get a 100 real engaged customers to any service on demand then you can get a thousand or a million.
Scaling campaigns doesn't work like that, especially in performance channels. Some channels scale better than other but there is always a exponential cost per user acquisition.
This is complete misinformation your saying. Sorry, I'm not trying to be rude. And I'm a bit surprised in a forum that is usually as considered as HN this is getting pushed to the top of the page.
- danieltillett 10y agoI am not saying that you can't acquire 100 real customers under $2000 (in many niches you certainly can), but that if you can do this on demand for any service then $2000 is far too cheap. If you can get me 100 real customers I will pay you $10,000 in a heart beat. In my niche we can't acquire customers under $2000 a pop - luckily the LCV supports this expenditure. My customers don't click on ads, don't respond to emails, don't respond to snail mail (even hand written ones), and don't answer their phones. The only way we can reach them is by physical cold calling and we have to visit each prospect multiple times in person to get to the stage we can make a presentation. The only good news is once we go through this ordeal 75% of our prospects buy.