"Now Spolsky says the plan is for the company to launch a handful of very targeted sites running the same software but focused on offering objective answers to

"Now Spolsky says the plan is for the company to launch a handful of very targeted sites running the same software but focused on offering objective answers to technical questions in other verticals." So is this just a pickier StackExchange? How do they plan to offer objective answers (or is this just restating what StackOverflow does today)?