I'd re-order the 'four reasons' for the Apple Watch's success and put 'it's made by Apple' up top, which is a superset of its integration with the iPhone. Appl

I'd re-order the 'four reasons' for the Apple Watch's success and put 'it's made by Apple' up top, which is a superset of its integration with the iPhone. Apple's brand power and brand loyalty are well-reported and much-discussed, and compare favorably to Samsung's try-everything-and-see-what-doesn't-fail approach -- all the while being a mainstream brand with an appeal that transcends several income bands, and not just a purely luxury aspirational product for the ultra-rich.