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As a Swiss, we are used to these moves (due the Swiss Franc). Often, companies are taking these external events to increase their prices (or fire people). Oddly
by IdontRememberIt 10y ago
As a Swiss, we are used to these moves (due the Swiss Franc). Often, companies are taking these external events to increase their prices (or fire people). Oddly when it is at the customer advantage, the prices never follow the curve down...
- airza 10y agohasn't there been a brutal multi-year price war between the large cloud vendors in favor of the customer?
- ensignavenger 10y agoI don't know that it has been so brutal, by every account I have heard, successful cloud service providers are still extremely profitable.
- vidarh 10y agoIf it had been brutal, they wouldn't still be so ridiculously expensive compared to dedicated. They do what I wish I had done in my first startup: Realise that when your margins are massive and your main competition aren't dropping prices drastically, you don't rock the boat. You'll take your turn and drop your price a bit, and then let them take their turn and drop the price a bit, and you keep playing that game or as long as you can get away with it. (instead we went straight for the throat of our competition with much lower prices - two days later they decided to us the war-chest they'd built up over years to undercut us; nobody made any money in our market for the next several years) If they were fighting a price war, Amazon, Google and Microsoft would have issued multiple profit warnings over it. What they're doing is taking turns buying PR while trying hard not to trigger a price war.