> This quote is so overused it's basically a tech trope. OK, how about "The only problem is that you have to install something. See, it's not the same as USB d

> This quote is so overused it's basically a tech trope. OK, how about "The only problem is that you have to install something. See, it's not the same as USB drive.", the top comment in response to the Dropbox announcement on HN, 9 years ago: https://news.ycombinator.com/item?id=8863 https://news.ycombinator.com/item?id=8863 It's a cliche because we techies are particularly bad at recognizing the mass-market appeal of products. What seems easy to us can be an unsurmountable hurdle for the target market, and what we may perceive as an unnecessary flourish can turn out to be an essential quality-of-life feature. It's a cliche because we keep doing it.