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That's standard Apple marketing language. It also drives tech people batty. This is also why Apple is successful.
by IBM 10y ago
That's standard Apple marketing language. It also drives tech people batty. This is also why Apple is successful.
- pducks32 10y agoYup that's it. The only reason they are the most successful company in all of capitalism. /s
- mikeash 10y agoI'm pretty sure Apple's success is mainly due to building good products that people want and are willing to pay high prices for. Wacky marketing language may be part of their corporate culture but I don't think it's much responsible for their success.
- IBM 10y agoI should be clear, I meant their focus being on the bigger picture. Not on pleasing the HN/Slashdot/reddit types.