Sure - and to be clear the status quo is everyone has a right to do that, if they don't do it fraudulently. That's fine. But I don't think credit card compan

Sure - and to be clear the status quo is everyone has a right to do that, if they don't do it fraudulently. That's fine. But I don't think credit card companies will go ahead and send me a new card in a new made-up name just for Uber. (And one for my awazon dildo purchases.. And one for...) So it's not quite as simple. What I argue is that companies should legally be forced to do just that. -- EDIT: to dublinben below Good to know but I likely wouldn't risk doing that today. It would look too much like fraud. (especially if the name doesn't match.) suppose I needed to be in touch with their cust service or billing in the future for example... If it were known that companies were forced to accept aliases it would be different.