My wife works in an Apple store. During her training/indoctrination/kool-aid drinking, she was asked her impression of the iPad, and she said that it was a devi

My wife works in an Apple store. During her training/indoctrination/kool-aid drinking, she was asked her impression of the iPad, and she said that it was a device for couch potatoes, consuming content. She was slapped down pretty hard for that. At the time, the ads for iPads showed users climbing mountains, exploring caves, writing symphonies, etc., with the iPad being an essential part of the activity. If the iPad is used in this way at all, it must be with a very, very tiny fraction of users, but maybe that wasn't the point. Maybe the point was to appeal to couch potatoes who imagine themselves to be more active and creative?