This is something I cannot understand about Google and I think definitely needs to change. Here's the absolutely great thing about customer support that Google

This is something I cannot understand about Google and I think definitely needs to change. Here's the absolutely great thing about customer support that Google hasn't grasped yet: You let your customers talk to you and in turn you get the chance to remedy their problems and allow them to love your brand more. If you're getting a lot of support calls then you can know customers want something fixed and aren't happy. It's a feedback loop that in the end strengthens your brand. Apple has proven this. Since Google has the money, I cannot understand why they don't get this.