There is an accelerating trend of cord cutters. Any event upsetting a specific subsection of the remaining subscribers triggers a small cutting avalanche. But f

There is an accelerating trend of cord cutters. Any event upsetting a specific subsection of the remaining subscribers triggers a small cutting avalanche. But focusing on the trigger of the month is missing the root causes. The reason people cut is that the bundle makes less sense than competing offerings. The bundle is also so expensive that some loss of content is now tolerated.