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>I've never understood this argument. Contracts are a two-way street; why should the NFL demand ever-increasing fees for a product that's being watched by fewer

>I've never understood this argument. Contracts are a two-way street; why should the NFL demand ever-increasing fees for a product that's being watched by fewer and fewer people? Exactly. As bad as this is for ESPN, it's even worse for the NFL. Ticket prices cannot sustain the league. Merchandising cannot sustain the league. The only thing that can sustain a league as rich as the NFL is massive television royalties. I predict that the next few years are going to be very uncomfortable, as the NFL and TV networks have some very tense negotiations over how much the product (football games) is actually worth.

SixSigma 10y ago
Those $100-330m college stadiums are going to look pretty stupid with 20k people in an 80k stadium too, if RL audiences shrink the same way. http://www.therichest.com/luxury/most-expensive/college-footballs-most-expensive-stadiums/ http://www.therichest.com/luxury/most-expensive/college-foot...
- freehunter 10y ago
  Eh, attending a football game and watching one on TV are two different things. My wife would never watch NASCAR on TV, but she loves going to races. She'd never watch football on TV, but she loves tailgating and sitting in the stadium. She absolutely hates baseball, but we're season ticket holders for our local minor league team.