I'm not saying the technology isn't useful, but this has been done before. It hasn't worked before, so when it appears at the top of HN I assumed (given the hig

I'm not saying the technology isn't useful, but this has been done before. It hasn't worked before, so when it appears at the top of HN I assumed (given the higher standards we usually apply here) there was a reason beyond an okay marketing website with vague details. Which I didn't expect from Bose (which in my mind == quality and the website wasn't) nor the top of HN.