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Personally, I seem to notice a bit of cognitive dissonance. On one hand, people are saying that facebook latest changes are all evil and will allow advertisers
by thefool 16y ago
Personally, I seem to notice a bit of cognitive dissonance.
On one hand, people are saying that facebook latest changes are all evil and will allow advertisers to make heaps and heaps of money.
On the other hand, people are adament about how facebook ads just don't work.
I understand how the recent privacy changes are alarming, but you can't have it both ways...
- patio11 16y agoOne of the dirty secrets of online advertising is how much of the profits accrue to the sleaziest players -- for example, diet pills (snake oil) with a "Pay us $2.99 for a free sample (and we'll continue to bill you $80 per month)." A lot of folks saying that FB ads are not performing -- and I'm in that category -- might be unconsciously scoping their comments to "ads placed by legitimate businesses." (Similarly, they might unconsciously scope their comment to cut Zynga out of the picture. Zynga has very different economics from other advertisers -- it is quite literally made to advertise to Facebookers.)