3 ms·
Seems like SnapChat isn't doing too bad. Sure, maybe their tech isn't as advanced... but they've begun solving the equally hard problem of getting it into peopl
by gkoberger 10y ago
Seems like SnapChat isn't doing too bad. Sure, maybe their tech isn't as advanced... but they've begun solving the equally hard problem of getting it into people's hands naturally and getting them to use it and even pay for it.
- lazerwalker 10y agoDoes Snapchat actually have any AR? I wasn't under the impression the goggles actually had any UI, just the "active" LED and camera input.
- JacobKyle 10y agoTheir current gen glasses do not do any AR - but they've been acquiring / hiring very aggressively in space for a couple of years now. It's pretty transparent what their long term goal is with their glasses. I think it's actually a really smart approach. MS spent ~2 billion and multiple years of R+D to get the Hololens built. Snapchat's coming at it from another angle, start simple and build up with each successive generation. The fact that they already have people clamoring for something this basic is telling...