4 ms·
I mostly agree with what you have pointed out. The one exception is the British Airways site. That page is very confusing. At best is awful UI. At worst it was
by SilkRoadie 10y ago
I mostly agree with what you have pointed out.
The one exception is the British Airways site. That page is very confusing. At best is awful UI. At worst it was created to trick the user into purchasing a more expensive ticket.
- BillinghamJ 10y agoI totally agree that the UI is absolute dogshit, but I don't think I'm willing to definitively call this out as a dark pattern when it definitely could be shitty design. That's my problem with this website - it would have more impact if it was more honest/genuine and only called out websites which are definitely 100% dark patterns. Or perhaps they could show questionable websites further down under a slightly different heading - to show that they do recognize it's not black and white.