It has nothing to do with coats. It has to do with 'fast business' approaches, which is very relevant to entrepreneurialism. I can absolutely guarantee you th

It has nothing to do with coats. It has to do with 'fast business' approaches, which is very relevant to entrepreneurialism. I can absolutely guarantee you that were you to get a tour of their facilities and see their processes, you'd be shocked and amazed. Zara, H&M, IKEA are in many ways much better than the Silicon Valley at doing a lot of things, particularly when it comes to supply chains, materials, brick and mortar, esp. consumer-facing marketing.