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Nice! It looks like Nuukik is well positioned to take advantage of that new infrastructure! It would be lovely if you developed an in-store navigation capabili
by politician 10y ago
Nice! It looks like Nuukik is well positioned to take advantage of that new infrastructure!
It would be lovely if you developed an in-store navigation capability. It's so frustrating to run into a store to pickup something, and not be able to immediately find it.
The results of periodic scans should provide a decent point cloud that could be used to determine shelf/aisle geometry without a blueprint. Foursquare uses this sort of approach for its interior mapping process, but they can't tell me where to find the bean dip. There are multiple obvious ways to monetize that dataset including simply selling it to Foursquare.
- karambahh 10y agoWe may or may not already have developed proofs of concept of in-store navigation systems for european retailers ;-) In-store location of products is deeply linked with very complicated discussions between retailers and product manufacturers. Moreover, facing is a very strategic part of retail and I doubt retailers would be happy to release their facing strategies to outsiders or competitors. Even inside a retailer's organization, several opposing views exist, between maximizing breadth of product range, giving prime exposure to the private label, etc....the equation they have to solve is very complicated and I don't think there's an ideal solution to this. A retailer facing strategy is linked to its core values. It has a direct impact on its bottom line and an indirect one: the consumer's unconscious perception of facing "strategies" is probably very significant.