Your not asking all the questions. Do you want email list signups or customers who convert to cash. Is your email marketing effective enough to cancel out the

Your not asking all the questions. Do you want email list signups or customers who convert to cash. Is your email marketing effective enough to cancel out the increase to your bounce rate? For most people email signups aren't a direct correlation to money in the bank, you need to market to these folks. If you don't have an effective email marketing then its automatically a bad idea.