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>> "Here's what our monthly recurring revenue growth looks like from May 2011 until October 2016" subscriptions This "recurring" revenue chart looks way to li
by saycheese 10y ago
>> "Here's what our monthly recurring revenue growth looks like from May 2011 until October 2016"
subscriptions
This "recurring" revenue chart looks way to linear to be accurate in my opinion.
Yes, I get the business is a subscription service, but my experience is marketing and changes in market do not impact revenue in a linear way.
Are they not marketing the product?
- thomascarney 10y agoThere's an expression to describe this growth (quite typical for SaaS companies): The Long, Slow SaaS Ramp of Death, coined by Gail Goodman here: http://businessofsoftware.org/2012/10/gail-goodman-the-long-slow-saas-ramp-of-death/ http://businessofsoftware.org/2012/10/gail-goodman-the-long-... You can also check lots of different SaaS companies at https://baremetrics.com/open https://baremetrics.com/open to see their growth rates. Most are fairly linear.
- saycheese 10y agoLooking through Baremetrics and unable to find an examples that that linear over a similar time period. Do you have an example or two?