Here in Brazil some big publishers are struggling to survive as well. Many brands are spending more online, that usually means spending at FB. For many reasons

Here in Brazil some big publishers are struggling to survive as well. Many brands are spending more online, that usually means spending at FB. For many reasons making money from advertising is harder than ever, but IMHO the biggest reason is the FB is sucking up big chunks of ad budgets. It's hard to compete with them (user-generated content, great ad tech, creeping amount of data to mine, hugeee traffic, etc).