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I think it's unlikely that Fitbit will do well over the next few years. They sell in markets where the hardware is commoditized, just like GoPro. Razor-thin pro
by twblalock 10y ago
I think it's unlikely that Fitbit will do well over the next few years. They sell in markets where the hardware is commoditized, just like GoPro. Razor-thin profit margins and increasingly interchangeable competing products are the future of that industry.
I guess this is an acquihire, which is fine, because Pebble was selling in a commoditized market and didn't have much of a future either.
- icantdrive55 10y agoI don't know. I just saw a woman buy a Fitbit. Out of all the brands, she wanted Fitbit. "Fitbit, and only Fitbit." I had a feeling she was buying the fashion? She had Lulu Lemon on too. Never understood why anyone would by GoPro, unless you have money to burn. Then again I'm so used to buying direct from China. I'm the wrong demographic. I just expect everything to be under $30. I've only been dissapointed when I forgot Chinese products are mostly wired for 220v. Only the better sellers will bother to tell you.