The price sounds low. My initial question, "doesn't NHL advertising alone come close to this?" seems to be answered already. Not anymore. http://www.theglobean

The price sounds low. My initial question, "doesn't NHL advertising alone come close to this?" seems to be answered already. Not anymore. http://www.theglobeandmail.com/report-on-business/canadas-tv-broadcasters-see-revenue-shrink-cbc-hit-by-loss-of-nhl-rights/article29860418/ http://www.theglobeandmail.com/report-on-business/canadas-tv...