4 ms·
I guess CNN is backing on his current fanbase (mainly teens) staying loyal to him as they graduate from HS and move to college. CNN knows that demographic like
by freddyc 10y ago
I guess CNN is backing on his current fanbase (mainly teens) staying loyal to him as they graduate from HS and move to college. CNN knows that demographic likely won't have a cable subscription, so this feels like an alternative platform to capture that audience or at least try to. Time will tell if it's a successful strategy.
We'll likely never find out the terms, but I doubt anyone made money out of this deal with the exception possibly of Casey via his new contract with CNN. With over $6m raised, best-case scenario is the investors were made good and the employees walked away with greater long-term certainty and a stable paycheck.