6 ms·

Yeah I was wondering what he was going to do with the company, it seems to be popular between the current middle school -> high school age group. I'm not sure

• freddyc 10y ago
  I guess CNN is backing on his current fanbase (mainly teens) staying loyal to him as they graduate from HS and move to college. CNN knows that demographic likely won't have a cable subscription, so this feels like an alternative platform to capture that audience or at least try to. Time will tell if it's a successful strategy. We'll likely never find out the terms, but I doubt anyone made money out of this deal with the exception possibly of Casey via his new contract with CNN. With over $6m raised, best-case scenario is the investors were made good and the employees walked away with greater long-term certainty and a stable paycheck.
• TaylorGood 10y ago
  They are shutting it down in coming weeks; team will focus on CNN endeavors.