Find the kind of businesses that you want to help, and offer a free trial and coaching for 30 days. The early customers are there for you to learn from so you s

Find the kind of businesses that you want to help, and offer a free trial and coaching for 30 days. The early customers are there for you to learn from so you shouldn't expect them to pay you (yet.) Building a lead database of the kinds of businesses you want to sell to is your first big sales challenge! There are databases out there, but it may be better to select a few great targets early on through simple market research (based on meetup or web presence or whatever) and cultivate personal connections. Btw: The value proposition of your tool sounds like Slack. (Or, perhaps, Confluence, if you're more about document collaboration.) Step #1 is to understand and articulate how/why you're 10x better than the competition for the companies you target. Just by articulating that, you may come up with a good approach or inroad.