The idea of a more open version of Facebook Instant Articles is great, it's the implementation that bothers me. Instant Articles only works in the Facebook app

The idea of a more open version of Facebook Instant Articles is great, it's the implementation that bothers me. Instant Articles only works in the Facebook app, while Google wanted AMP to work on every mobile browser out of the box on day one. This has its advantages and disadvantages, but I just can't get past the hijacking of the domain. Facebook Instant Articles does not do that.