3 ms·

Trump Campaign Built an Identity Database and with Facebook Ads Won the Election

16 points by eadz 10y ago

bobsil1 10y ago
No causality. Can anyone think of another reason why blacks turned out more for Barack?
Mathnerd314 10y ago
I find it surprising how Trump's opinion on databases changed: https://www.washingtonpost.com/news/monkey-cage/wp/2016/05/20/a-trump-campaign-will-only-increase-the-democrats-advantage-in-data-and-analytics/ https://www.washingtonpost.com/news/monkey-cage/wp/2016/05/2... http://www.newsmax.com/Politics/US-GOP-2016-Trump/2016/05/30/id/731409/ http://www.newsmax.com/Politics/US-GOP-2016-Trump/2016/05/30... http://www.politico.com/story/2016/06/donald-trump-tech-data-fundraising-224865 http://www.politico.com/story/2016/06/donald-trump-tech-data... http://www.bloomberg.com/news/articles/2016-10-27/inside-the-trump-bunker-with-12-days-to-go http://www.bloomberg.com/news/articles/2016-10-27/inside-the...
leepowers 10y ago
Just to clarify, the Trump campaign purchased large databases of user info from Experian, Epsilon, and other large data brokers in an attempt to target potential voters for negative ads. You can opt out of these databases, though I don't know how effective this is, as there is no requirement in law to offer opt-out: http://www.stopdatamining.me/opt-out-list/ http://www.stopdatamining.me/opt-out-list/ On another note: the article doesn't discuss any digital initiatives by the Clinton campaign. Given her advantage in fundraising, Clinton undoubtedly had a comparably large digital initiative that campaigned negatively against Trump. Without examining the whole ecosystem it's inaccurate to declare that Trump won because of digital. Both campaign's efforts may have more or less offset each other.
kordless 10y ago
I quit Facebook in 2010 because of an article that ran in the NY Times. Grateful it's given me time to do other things. Grateful it's limited Facebook's ability to influence my thinking with dissonant communications which unfortunately drives their revenue.
mr_blobs 10y ago
When Obama (with the help of Eric Schmidt) does it, it's 'brilliant': http://www.bloomberg.com/news/articles/2013-05-30/googles-eric-schmidt-invests-in-obamas-big-data-brains http://www.bloomberg.com/news/articles/2013-05-30/googles-er... When Trump does the exact same thing, we have an article disparaging his win and accusing him of 'voter suppression'. If this is the new definition of 'voter suppression', I think every politician is guilty of it. I just wish we would stop changing the definitions of everything in an attempt to win an argument or sway public opinion. This is the definition of propaganda. Clinton paid people to spam public forums with anti-Trump propaganda, but nobody discusses it or even cares about it. The 'rigged' system Trump talked about before the election is still in full force. http://theantimedia.org/hillary-clintons-internet-troll-army/ http://theantimedia.org/hillary-clintons-internet-troll-army...

16 points by eadz 10y ago

No causality. Can anyone think of another reason why blacks turned out more for Barack?

I find it surprising how Trump's opinion on databases changed: https://www.washingtonpost.com/news/monkey-cage/wp/2016/05/20/a-trump-campaign-will-only-increase-the-democrats-advantage-in-data-and-analytics/ https://www.washingtonpost.com/news/monkey-cage/wp/2016/05/2... http://www.newsmax.com/Politics/US-GOP-2016-Trump/2016/05/30/id/731409/ http://www.newsmax.com/Politics/US-GOP-2016-Trump/2016/05/30... http://www.politico.com/story/2016/06/donald-trump-tech-data-fundraising-224865 http://www.politico.com/story/2016/06/donald-trump-tech-data... http://www.bloomberg.com/news/articles/2016-10-27/inside-the-trump-bunker-with-12-days-to-go http://www.bloomberg.com/news/articles/2016-10-27/inside-the...

leepowers 10y ago

Just to clarify, the Trump campaign purchased large databases of user info from Experian, Epsilon, and other large data brokers in an attempt to target potential voters for negative ads. You can opt out of these databases, though I don't know how effective this is, as there is no requirement in law to offer opt-out: http://www.stopdatamining.me/opt-out-list/ http://www.stopdatamining.me/opt-out-list/ On another note: the article doesn't discuss any digital initiatives by the Clinton campaign. Given her advantage in fundraising, Clinton undoubtedly had a comparably large digital initiative that campaigned negatively against Trump. Without examining the whole ecosystem it's inaccurate to declare that Trump won because of digital. Both campaign's efforts may have more or less offset each other.

kordless 10y ago

I quit Facebook in 2010 because of an article that ran in the NY Times. Grateful it's given me time to do other things. Grateful it's limited Facebook's ability to influence my thinking with dissonant communications which unfortunately drives their revenue.

mr_blobs 10y ago

When Obama (with the help of Eric Schmidt) does it, it's 'brilliant': http://www.bloomberg.com/news/articles/2013-05-30/googles-eric-schmidt-invests-in-obamas-big-data-brains http://www.bloomberg.com/news/articles/2013-05-30/googles-er... When Trump does the exact same thing, we have an article disparaging his win and accusing him of 'voter suppression'. If this is the new definition of 'voter suppression', I think every politician is guilty of it. I just wish we would stop changing the definitions of everything in an attempt to win an argument or sway public opinion. This is the definition of propaganda. Clinton paid people to spam public forums with anti-Trump propaganda, but nobody discusses it or even cares about it. The 'rigged' system Trump talked about before the election is still in full force. http://theantimedia.org/hillary-clintons-internet-troll-army/ http://theantimedia.org/hillary-clintons-internet-troll-army...