- Start with more than one business idea - Identify an unmet business, social or consumer need - Why the need was not already being met? - Can you assemble

- Start with more than one business idea - Identify an unmet business, social or consumer need - Why the need was not already being met? - Can you assemble the competencies to solve the need? - Can you get the resources to bring the product/service to the market? Disclaimer: Those are my notes from a great presentation by Antony Awaida: http://www.startleap.com/ http://www.startleap.com/